Mobile Marketing is known for using the latest technology to achieve successful and innovative campaigns together with kölbi. The promotion El sí que te sale del alma implemented a chatbot on social media with artificial intelligence and natural language processing, a PWA web site, game development with prize mechanics, augmented reality filters for social networks, and SMS dynamics.
Promotion Mechanics
Scope of the promotion:
Total users: 63,553 subscribers.
Promotion prizes:
The Gift Factory promotion used Machine learning and Artificial Intelligence, united to facial recognition, mobile game development, animated QR codes, and dynamic SMS.
Mechanics of the Promotion
Results:
Total users: 75,500 at the time.
Promotion prizes:
A dynamic proposal that integrated the best of Artificial Intelligence, Augmented Reality and the most advanced customer service tools.
Mechanics of the Promotion
Results:
Total users: 43,002.
Promotion prizes:
In 2021 Loto, as one of the official sponsors of the Telethon 2021 event, presented “Instacash” the new game that offers a fun way to support the cause through an instant game with which all Hondurans can make their donation and participate to win instant cash prizes. As part of this release, People Connection developed a fun filter that contributed to the virality of the release.
In this fun campaign we created a digital collection of stamps that represent the humor, nature and culture of Costa Rica. Subscribers received treasure chests with stamps and special prizes, as well as unlimited access to a multiplayer game.
Mechanics of the Promotion
Results:
Total users: 38,682.
Promotion prizes: